67 of the Newest App Statistics to Ship Wealthy Insights






Apps have taken over our day by day lives. We get up to an alarm app, take a look at the scoop on every other, and connect to pals thru but every other. Whether or not for health, leisure, or paintings, there’s an app for nearly each and every facet of existence.

Those tiny icons on our monitors have shifted how we perform, keep up a correspondence, and chill out in only some years. Working out app statistics tells us so much about converting behavior and personal tastes. 

With rising pageant out there, companies must believe checking out cell app analytics gear to trace customers’ job and behaviour. It makes messaging simpler, main to raised conversions and engagement. 

Whether or not you’re an app developer or a curious smartphone consumer, those statistics will indubitably wonder you. Let’s glance thru a statistical lens and uncover what’s new within the trade

Key app statistics

With such a lot of apps, are you aware which of them actually dominate the marketplace? How a lot time are we spending scrolling and tapping on them? The solutions lie within the numbers. The statistics beneath will give us a transparent image of nowadays’s app-driven global. Pay attention the info discuss! 

  • Over 20% of folks in finding new manufacturers thru cell apps.
  • 85% of cell customers desire apps over cell internet sites.
  • US cell customers normally have over 100 apps on their smartphones.
  • 6.65 billion folks used smartphones in 2022, 86% of the worldwide inhabitants.
  • Since 2016, smartphone customers have grown via 50%. The numbers are projected to succeed in 7.52 billion via 2026.
  • 47% of apps want extra checking out ahead of unencumber, and 75% would fail fundamental safety exams accomplished via organizations.
  • 54% of entrepreneurs use cell apps to advertise their merchandise.

Apple’s App Retailer vs. Google’s Play Retailer

Apple’s App Retailer and Google’s Play Retailer are bustling innovation, creativity, and pageant hubs. New apps arrive day by day, whilst others obtain updates, in search of a place on our gadgets and in our  routines. Those marketplaces no longer handiest decide the luck of an app but in addition dictate the tendencies in app building and design.

  • The Google Play Retailer and Apple App Retailer host over 5.7 million apps.
  • The Apple App Retailer on my own has over 2.2 million apps.
  • In 2021, their blended income reached $111 billion.
  • There are over 700,000 instructional apps in app marketplaces.
  • Other people downloaded 470 million instructional apps from the Apple App Retailer in 2021.


of apps are associated with gaming within the Apple App Retailer.

Supply: BusinessOfApps

  • Different in style app classes come with trade (10.7%), training (8.66%), way of life (8.58%), and application (6.39%).
  • With 3.48 million apps, the Google Play Retailer surpasses the Apple App Retailer’s 2.22 million apps.
  • Google Play reports over 3 times the downloads in comparison to the Apple App Retailer. Particularly, Google Play had 55 billion downloads within the first part of 2022, while Apple App Retailer had 15.9 billion.
  • Maximum apps at the Google Play Retailer are unfastened.  96% value not anything to obtain.
  • 53% of Google Play’s apps have gained scores, most commonly between 4 and four.5.

App obtain statistics

Downloads function the primary metric of an app’s luck. Sooner than lively customers, scores, or in-app purchases, the elemental motion is hitting that “obtain” button. This easy motion is a sign of hobby, agree with, and interest.

Obtain those statistics for your thoughts and spot what stories they inform. 

  • A normal American consumer downloads 80 apps on their telephone.
  • Other people downloaded apps 255 billion occasions globally in 2020.
  • Customers downloaded over 218 billion apps in 2020.
  • Predictions recommend over 285 billion app downloads in 2022.


 extra app downloads had been made in 2023 in comparison to 2016. 

Supply: Statista

  • Day-to-day app downloads reached over 250 million between 2019-2020, with predictions of 500 million day by day via 2024.
  • World app downloads surged from 140.68 billion in 2016 to 230 billion in 2021, a 63.5% build up.
  • Trade app downloads doubled in 2020.

App utilization statistics

Utilization paints a shiny image of our virtual behavior. Working out how ceaselessly and lengthy folks interact with positive apps offers us a glimpse into what resonates. Discover the statistics beneath to find what classes stay customers hooked for the longest. 

  • Smartphone customers devote 85% in their time to app utilization.
  • On moderate, a smartphone consumer accesses 9-10 apps day by day and 30 per 30 days.
  • Android customers allocate over 90% in their cell time to apps.
  • Millennials spend 253 mins an afternoon having access to apps on a smartphone.
  • Gen Z smartphone customers (elderly 16-24 years) use apps 20% greater than others.
  • On moderate, American citizens take a look at their telephones each and every 10-12 mins.
  • 62% of smartphone customers refuse to obtain an app to shop for one thing.
  • 71% of app customers abandon or delete an app inside 3 months of putting in it.
  • Most effective 5% of American citizens use their telephone for only an hour day by day.
  • Of those that obtain an app for a purchase order, 50% delete it later on.
  • 50.6% of customers will take away an app that takes up an excessive amount of telephone reminiscence.
  • If an app crashes or freezes, 62% of customers will uninstall it.
  • Apps taking too lengthy to load will lose 25% in their customers.
  • 62% of people have a gaming app on their telephones.  Those video games quilt 43% of all smartphone utilization.
  • 66.5% of smartphone customers often get entry to mapping packages, with 77% opting for Google Maps.

App kind statistics

The kind of an app ceaselessly dictates its function and position in our lives. Some apps turn out to be day by day necessities, whilst others serve a selected, occasional want. Spotting the more than a few app varieties and their recognition supplies a recent standpoint on our evolving virtual personal tastes.

  • Android customers spend over two times as lengthy on YouTube in comparison to Instagram.
  • PUBG Cell holds the file for essentially the most lively customers amongst cell video games.
  • Calm led the well being and health app class in 2021 with just about $120 million in income. It’s been the highest meditation app globally for 2 consecutive years.
  • In March 2019, the highest US cell app classes had been conversation and social (97.7%), browsers (97.6%), and utilities/gear (96.6%).
  • In August 2020, video games led Apple App Retailer downloads at 21.86%, adopted via trade apps at 10.11%.
  • Buying groceries app installations rose 10% from 2020 to 2021, with total app utilization leaping via 30%.


of app utilization time is going to  social and picture/video apps.

Supply: Information.ai

  • TikTok become 2022’s maximum downloaded app with 104 million downloads in February, a 46% upward push from January 2021’s 62 million.
  • E-commerce and retail apps have the perfect 30-day retention at 39%. Alternatively, smaller social networking apps ceaselessly see customers drop off.
  • After 90 days, Go back and forth and way of life apps stay 23% in their customers, the perfect retention fee.
  • Customers spend 85% in their smartphone time on apps, with heavyweights like Fb, Google, Amazon, and Apple dominating.
  • Through 2020, Fb had reached over 4 billion downloads, making it essentially the most downloaded app ever.
  • Fb Messenger ranks 2nd with over 3 billion downloads. 
  • In 2022, US customers downloaded TikTok essentially the most, recording 99 million downloads.

App income and spend statistics

The monetary facet of apps offers us insights into their worth and affect. It portrays the app’s value in our lives and its affect out there. Let’s observe the cash path and spot what it unearths concerning the app-driven global. 

  • In 2022, customers international spent $170 billion on cell apps – an 18% enlargement from the former yr.
  • The standard spend on apps is underneath $30 consistent with telephone.
  • About 11.8% of on-line customers make in-app purchases per 30 days.
  • The standard value for iOS and Android apps is underneath $1.
  • Unfastened apps generate 98% of Google Play’s income.  For instance, McDonald’s video games are principally advertising and marketing for folks by means of their youngsters.
  • In 2022, world spending on apps was once $129 billion, a three% drop from $133 billion in 2021.
  • Professionals are expecting cell app income will hit $201 billion via 2023 and doubtlessly exceed $270 billion via 2025.
  • In 2021, gaming apps introduced in $89.6 billion, accounting for 67% of all app income.
  • In 2021, 79% of smartphone customers purchased one thing with their telephones.
  • The typical acquire made on a cell phone prices $94.85, explaining the focal point of many firms on e-commerce promoting.

Faucet into the app global

The numbers above expose the apps that resonate with customers, the marketplace tendencies, and the worth folks position on other virtual reports. They display how intertwined era has turn out to be with day by day existence, influencing how folks paintings, play, attach, and unwind.

Staying up to date with those statistics isn’t as regards to numbers; it’s about working out our evolving dating with era. These days, apps are our gear, entertainers, and partners. The next day to come, who is aware of?

Are you fascinated with creating an app? Discover the most productive cell app building firms in the marketplace.

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